Research + Experimentation 8

Time: Wednesday, May 6 and Thursday, May 7, 2020.
Each day runs from 10:30am-6:30pm ET/7:30am-3:30pm PT with a virtual happy hour on May 6 at 8pm ET/5pm PT.

Note: Only members of the Climate Advocacy Lab will be allowed to register. If you have a colleague who you think would enjoy this convening, please contact us at to nominate them for membership.

Climate Advocacy Lab’s 8th Research + Experimentation Convening

Our first time taking R+E online and our first time streaming it to the entire Lab community!

If you're unfamiliar with R+Es, we convene them to...

  • Share what we as a community are learning (public opinion research, all types of messaging tests, randomized controlled experiments, case studies, etc.)
  • Dig into how research might help answer some of the big questions facing our movement
  • Continue to deepen relationships and trust, especially as we seek to make the space more inclusive
  • Grow this community of practice together around values of discovery, collaboration, justice, and joyfulness

In other words, register to learn how we can engage the public on climate change more effectively, more efficiently, at scale, and through deeper relationships with movement partners and future collaborators. So join us for two days of learning, conversations, and community-building that will recharge your spirits and inspire you to up your climate engagement game!

Final Agenda

All times in Eastern Daylight Time (UTC-4:00)

Wednesday, May 6, 2020

10:30am-11:00am: Welcome, Introductions, Expectations, Day 1 plan

11:00am-12:00pm: Panel 1 – The state of the movement in a time of pandemic

12:00pm-1:00pm: Panel 2 – Polling insights on climate change and the political landscape

1:00pm -1:30pm: BREAK

1:30pm-2:30pm: Panel 3 – Advancing the fight for climate justice

2:30pm-3:30pm: Panel 4 – Engaging youth activists

3:30pm-4:00pm: BREAK

4:00pm-5:00pm: Panel 5 – Electoral strategy and voter outreach

5:00pm-6:00pm: Panel 6 – Digital engagement and tactics

6:00pm-6:30pm: Closing, Day 2 preview

8:00pm- : Virtual happy hour!


Thursday, May 7, 2020

10:30am-11:00am: Welcome, Introductions, Day 2 plan

11:00am-12:00pm: Panel 7 – Integrating inclusion and equity in climate advocacy

12:00pm-1:00pm: Panel 8 – Activating identities in climate politics

1:00pm-1:30pm: BREAK

1:30pm-1:50pm: Discussion group set-up

1:50pm-2:50pm: Discussions group breakouts

2:50pm-3:30pm: Reconvene and share-back

3:30pm-4:00pm: BREAK

4:00pm-5:00pm: Panel 9 – Winning on justice-centered policy

5:00pm-6:00pm: Panel 10 – Developing efficacy in supporters and volunteers

6:00pm-6:30pm: Closing, Next steps


Discussion groups

Code Topic Description Lead
A Inter-organizational support This  group will discuss ways organizations can best support each other with tools, knowledge, and resources during the pandemic Josh Uretsky
B Organizational pivots due to COVID-19 This discussion group will focus on how advocates are pivoting priorities, messaging and tactics in the COVID-19 era. Misha D. Clive
C Labor-Environmental Coalitions I'd like the group to discuss their experiences and ideas relating to how to build coalitions between environmental advocacy groups and organized labor around a shared climate policy agenda. Geoff Henderson
D Digital Relational Organizing in a Pandemic This discussion group will focus on relational tools as they've suddenly become much more of a focus for many campaigns due to the digital necessity of the pandemic. Laura can talk about KFTC's experience setting up the Empower app and would love to hear more about how other groups are using or want to use digital relational organizing apps in their work. Laura Greenfield
E Diversity in the climate movement This group will focus on ways to improve diversity, equity, and inclusion in the climate movement. Clara Fang
F Racism in progressive data analytics We are lucky to have thought leaders pushing for mainstream discussion of racism in Big Data. Google searches on "data and racism" yield articles on algorithms of oppression, biased search engines, and the fallacies of big data. There is now (should be not), however, a similar body of work around how racism plays out with "small data," the kinds of data and tech infrastructures that nonprofits, campaigns, and social movements work with day to day. This group will convene data professionals who want to begin creating resources to think through and educate our movement about how racism is present in our work. Brittany Bennett
G Health-focused strategies to advance climate advocacy The Cancer Free Economy Network has convened a multi-network initiative to look at strategies at the intersection of climate/toxic chemicals/health and equity that support community health and climate goals. This discussion would bring together people working at this intersection to share local and regional strategies to support the most vulnerable and impacted communities. Debra Erenberg
H Bringing the Climate Message to the Individual Level During my involvement in the climate movement, I have observed broad denial about the climate problem in the general public. They see our documentaries showing melting arctic ice, stranded polar bears, and burning rain forests. They can’t, however, visualize how that relates to their personal lives struggling for family survival at the level of everyday life. In this discussion group, I would set out my findings and ask for member input in ways to address it. Bruce Nappi
I How will your work change after the 2020 election? There are very likely to be seismic shifts in the political and policy terrain after 2020. New technology and policies are kicking in that may allow millions of more people to vote and vote more easily, while voter suppression may occur from within and outside our country. The census and redistricting are at stake. If the White House, Congress, Governorships and state legislatures change, how will your work adapt? What are the multiple contingency plans needed to tackle the Green New Deal, Paris Accord, and the shift to utility-scale renewable energy? Sean Kosofsky


Questions? Contact Jack Zhou or Justin Rolfe-Redding