Public Resource
Data-Informed Digital Organizing
Kate McKenney, Climate Advocacy Lab

Join the Climate Advocacy Lab on April 23rd at 11am PT/2pm ET for Building Climate Audiences Through Digital. 

Data can be a force for good or can feed confirmation bias. We’ll dig into the tools you need to track the performance of your efforts and how to use that data to inform your strategies moving forward. And, we’ll look at other sources of data like environmental data, media and voter file data that can help inform your organizing strategies. You will walk away with some practical tools to help you collect, analyze and know what to do with your data.