Findings from a survey of Americans driving or considering an electric vehicle offers insights into how the EV market can continue to thrive, fix pain points, and evolve for the next generation of drivers.

• 96% of current EV owners also intend to purchase an EV as their next vehicle.
• The primary motivation for EV owners to purchase the vehicle was the environment and air quality, with approximately 60% indicating this was a “most important” consideration, twice the rate of a cluster of secondary factors including cost savings, interest in cutting edge technology, energy independence, and fun of driving.
• A majority of respondents (over 75%) expressed a preference for charging from renewable energy, increasing the environmental benefits of EVs even further. 
• While EV owners intend to continue EV ownership, they voice frustration with public charging infrastructure, with approximately half having experienced problems with public charging. 
• People who do not currently own an EV but are considering purchasing one within the next 12 months ("intenders") are also primarily motivated by environmental and clean air impacts to purchase the vehicle, but they express less strong feelings overall, particularly less concern with the cutting edge technology and the fun of driving. 
• Intenders are somewhat different demographically as well than current EV owners, and tended to be younger, less likely to earn over $100,000 per year and less likely to live in a single family home.